A show that vividly demonstrates the uniqueness of vacation rentals as an accommodations option, A Sense of Place combines the feel of premium television with the immediacy and versatility offered by modern digital distribution. Hosted by Landau and produced by his longtime production team at The TFP Company, the second season follows Landau to various corners of the world providing a visually-captivating “sense” of how short-term rental managers work tirelessly to make vacation truly special for their guests.
“Vacation rentals are starting to enter the mainstream of travel, and the show aims to get out in front of the wave and be the first voice that introduces our movement to the world,” said Landau. “Booking.com brings a direct line of communication to these travelers with their loyal fans and technology. With what we learned in Season 1, and with the strengths that Booking presents, we have a chance to change the way people travel. That’s a thrilling challenge!”
In its second season, A Sense of Place aims to add actionable tips for travelers looking to stay in vacation rentals. “Season 1 was really about depicting our amazing colleagues properly and showing what a vacation rental experience is capable of,” said Landau. “This season we want to introduce that formula to the mainstream traveler in a focused and actionable way. To do this, each episode will revolve around one specific style of vacation that can be enhanced with the choice of the right rental. We’ll also be using call-outs or tips that travelers can use to write their own stories, which in turn become the blueprints for best practices on behalf of hosts.”
According to Booking.com vice president Olivier Grémillon, “One of the most powerful aspects of the series is its ability to inspire both travelers and partners alike with the possibilities and opportunities connected to the burgeoning vacation rental movement. One of the most impactful aspects of the program is seeing how these home and apartment owners share so much of their first-hand knowledge of a destination with their guests. That special personal touch and the tailored travel experiences it drives are central to how we approach the overall trip experience at Booking.com, both for our customers and partners. We believe that hero-ing these exemplary hosts will help spark even more travelers to seek out a vacation rental option for their next trip, but also motivate even more home and apartment owners to consider renting out their properties, as well.”
Stuart Hooper, the show’s producer, believes that advancements in film making and distribution technology would allow a small crew to travel around the world and bring a truly cinematic experience to a large audience on the internet. “Season 1 proved that this idea could be a reality,” said Hooper. “The vacation rental professionals that we met on the road further reinforced the idea that a small independent shop could compete on a big-time level when it comes to quality and reach. Now, with Season 2 in full motion, we want to really push the boundaries of our style of filmmaking. We want everyone who travels to know about the magic of vacation rentals.”
Landau added, “There’s not a better company [than Booking.com] we could have chosen to do this with, and their respect and support of our vision feels like the ultimate dream-come-true relationship with a sponsor.”
Production of the second season of A Sense of Place begins today and will premiere across digital platforms in November.